The organisers of the London International Awards (LIA) have revealed its 2024 global and regional 'of the year' winners.
Wins at LIA contribute towards the WARC Creative 100 rankings.
WPP won the holding company of the year, while its creative agency Ogilvy was awarded network of the year. Ogilvy bagged the network of the year for Asia and North America.
All winning work is assigned a point value that correlates to a statue win. The points obtained from all Grand LIA, Gold, Silver, Bronze and Finalist wins contribute to the 'of the year' awards.
Ogilvy's New York office was named global agency of the year and Ogilvy PR was awarded the global PR company of the year.
Skin care brand CeraVe won the global client of the year accolade.
Serviceplan Group, an independent network that has offices around the world, was named global independent network of the year.
Rethink's Toronto office bagged the global independent agency of the year.
For in-depth coverage from LIA, including interviews with the legend awardee Piyush Pandey, Mischief USA's co-founder Bianca Guimaraes, and more, get the November issue of Manifest here.
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