LIA 2024: WPP bags holding company of the year, while Ogilvy is network of the year

CeraVe is the client of the year, while Serviceplan Group takes home the independent network of the year accolade.

Manifest Media Staff

Nov 4, 2024, 10:48 am

Wins at LIA contribute towards the WARC Creative 100 rankings. 

The organisers of the London International Awards (LIA) have revealed its 2024 global and regional 'of the year' winners.

Wins at LIA contribute towards the WARC Creative 100 rankings. 

WPP won the holding company of the year, while its creative agency Ogilvy was awarded network of the year. Ogilvy bagged the network of the year for Asia and North America.

All winning work is assigned a point value that correlates to a statue win. The points obtained from all Grand LIA, Gold, Silver, Bronze and Finalist wins contribute to the 'of the year' awards.

Ogilvy's New York office was named global agency of the year and Ogilvy PR was awarded the global PR company of the year.

Skin care brand CeraVe won the global client of the year accolade. 

Serviceplan Group, an independent network that has offices around the world, was named global independent network of the year.

Rethink's Toronto office bagged the global independent agency of the year. 

For in-depth coverage from LIA, including interviews with the legend awardee Piyush Pandey, Mischief USA's co-founder Bianca Guimaraes, and more, get the November issue of Manifest here.

Also read:

LIA Creative Liaisons 2024: Chief creative officers’ roundtable
Back to college: What I learned during my five-day pilgrimage to the Creative LIAisions 2024
Josy’s blog: The element of luck
LIA Creative Liaisons 2024: Piyush Pandey’s mantra for young creatives
LIA Creative Liaisons 2024: Agencies need to reframe mindsets and partner with clients for real
LIA Creative Liaisons 2024: ‘Our industry needs more of the 30-second funny commercials’
LIA Creative Liaisons 2024: Amy Dick's 14 ways to challenge the status quo
Sachin's blog: What happens in Vegas...
London International Awards 2024: Ogilvy bags Gold
London International Awards 2024: Havas WW bags Gold


 

Source: MANIFEST MEDIA

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