Continuing its focus on healthcare and pharma, Manifest chatted with Shivam Puri, managing director and CEO, Cipla Health.

Reflecting on the evolving landscape of consumer health, Puri delved into the complexities of marketing in the consumer health space, highlighting how deeply understanding the consumers' needs and habits is key to building a successful brand.

The talk was moderated by Praful Akali, founder and managing director, Medulla Communications. View the full conversation above. 

Get the March issue of Manifest here.