Google Gemini has rolled out a campaign, ‘Tyohaar-Maxxing’, featuring actor and comedian Sunil Grover.

The film features Sunil Grover in multiple avatars, portraying every member of two families coming together to celebrate Diwali. As the families gather for the festivities, they exchange stories about how they’ve used Google Gemini to elevate their celebrations, from planning and decorating to adding thoughtful, creative touches that make the occasion even more special.

What we think about it: The ad uses Grover’s versatility and comic timing to bring a familiar, festive family setting to life. The premise makes the technology feel accessible and relevant, integrating it into relatable festive moments rather than presenting it as a standalone product demonstration.

The film released on 28 October.