Titan has rolled out two films for Utsav by Titan ahead of Diwali.

The first film opens with a chef overseeing his team as they prepare for a meal. He then sets up a table and gathers everyone around it, with a covered box placed in front of each of the team member. He tells them that every year, they work hard to make Diwali special for countless families, and this year, he wanted to make the festival special for his own family - his team. Expressing his gratitude, he tells them that they are the reason his Diwali is special and asks them to open the box, revealing a Titan watch inside as a token of appreciation.

The second film opens with a son receiving a picture from his father, followed by a video call. As they speak, the son is pleasantly surprised to see the house beautifully decorated for the festive season. Curious, he asks his father if he has done all the decorations himself. His father smiles and reveals that it was actually one of his son’s close friends, Tashi, who went out of his way to make the house feel festive. Surprised, the son asks Tashi why he hasn’t gone home, as he was supposed to travel for the holidays. Tashi shares that when he couldn’t make it home for the festivals, the son and his father had always been there for him and never let them feel alone. And this time, with the son away from home, Tashi wanted to return that same love and make sure his father didn’t have to celebrate alone. The conversation takes a heartwarming turn when Tashi asks the son to open his suitcase. Inside, the son discovers a Titan watch kept as a gift for him. Tashi also has another watch for his father, turning the moment into a touching gesture of gratitude, friendship, and togetherness.

What we think about it: The films beautifully capture the spirit of the festive season. While the first film celebrates gratitude towards the people who make our everyday lives special, the second film explores the warmth of friendship and the idea of being there for someone when family is far away. Titan watches are woven naturally into both stories, becoming meaningful tokens of love and appreciation rather than just festive gifts.