Visit Dubai has rolled out a campaign, 'A Whole New You,' featuring actors Saif Ali Khan and Sara Ali Khan.
The campaign which consists of a film, showcases the father-daughter duo reconnecting with each other while exploring Dubai. From enjoying a Jet Car ride to adventures at Real Madrid World theme park, the duo spend quality time together and realise their shared love for adventure and spontaneity. The film ends on an emotional note where both of them express how this trip has strengthened their bond and helped them discover new facets of each other's personalities.
What we think about it: The father-daughter duo's chemistry and bond appeal to the viewers emotionally. Portraying Dubai as a destination for family bonding and strengthening connections, the film has seamlessly weaved in iconic landmarks and experiences of the city in the narrative.
The film was released on 9 July.