Zee Entertainment Enterprises (Z) has rolled out the promo for the upcoming FIFA World Cup for which it has just acquired broadcast rights in India.

The film shows the likes of Shaquille O'Neal and Smoke DZA among others while showing iconic moments from previous tournaments and states that it's not limited to the players, but the entire ecosystem of football fans that make it the 'greatest show there has ever been'.

What we think about it: The film does the job of building the hype that was previously missing for the tournament. 

The FIFA World Cup 2026 kicks off on 11 June. The games will be broadcast across Unite8 Sports 1, Unite8 Sports 1HD, Unite8 Sports 2, Unite8 Sports 2HD, Zee Cinema, Zee Keralam, Zee BanglaSonar and Zee5.