Sports marketing, 25 Sep 2025

Xyxx's 'History in Breifs' campaign.

25 Sep 2025 4:27 PM

Xyxx cracks the secret behind Mona Lisa's smile

The campaign consists of an ad film.
Khushi Kapoor (left) and Vedang Raina

25 Sep 2025 4:00 PM

Arrow appoints Vedang Raina and Khushi Kapoor as brand ambassadors

Will roll out a campaign, 'Tailored for the good life', featuring Kapoor and Raina to highlight the association.
Gour Gupta (left) and Praful Akali

25 Sep 2025 3:31 PM

Tribes Communication and Medulla Communication launch Capsule

We spoke with Gour Gupta and Praful Akali on the agency's launch, its vision, the broader growth strategies, and more...
Dentsu Creative Webchutney

25 Sep 2025 2:08 PM

Dentsu Creative Webchutney bags strategy and creative mandate for Rak Ceramics and Kludi India

The account was won following a multi-agency pitch and will be serviced from Dentsu Creative Webchutney's Bengaluru office.
Taffy Ledesma (left) and Praful Akali

25 Sep 2025 11:11 AM

'After Covid every brand wants to be seen as a healthcare brand'

In conversation with Taffy Ledesma, managing partner, Medulla Communications.
Picture courtesy: Virat Kohli's Instagram

25 Sep 2025 11:00 AM

Virat Kohli, Ranveer Singh, and Shah Rukh Khan 'most powerful celebrity brands': Kroll

The trio retain the top three positions for a second consecutive year.
Tanvi Shah

25 Sep 2025 10:00 AM

LIA Creative Liaisons 2025: Betting on myself in Vegas

The winner of Manifest and LIA's Creative Liaisons competition writes about what she's expecting from her trip to Vegas.

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Rajat Setia

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(L-R) Rajesh Ghatge, Saurabh Varma and Rohit Anand

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Godrej Industries' new identity resembles that of an independent Australian agency

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