Media , 17 Jun 2025

Marc Pritchard

17 Jun 2025 10:19 PM

Cannes Lions 2025: Advertising > content – Marc Pritchard

P&G’s chief brand officer listed five timeless lessons for brand building on day two of the festival.
Vikram Solar's ‘Khushiyon Wali Sunshine’ campaign.

17 Jun 2025 8:25 PM

Vikram Solar turns a child’s 'hanji' into a symbol of solar-powered joy

The campaign featuring an ad film is the brand’s first TVC.
Overall Lions tally stands at 12.

17 Jun 2025 6:00 PM

Cannes Lions 2025: Three wins for India on day two

Ogilvy, Talented and VML among the winners.
CTV has emerged as a premium channel in India with 35 million incremental viewers

17 Jun 2025 5:32 PM

CTV viewership up; 23% of Indians are now digital-only: Kantar report

There’s a pivotal shift in how India consumes content, especially the younger and rural audience, according to the Media Compass report.
Suzanne Powers (left) and James Blake

17 Jun 2025 4:52 PM

Cannes Lions 2025: Shortcuts through technology skip a whole amount of human learning - James Blake

The musician was in conversation with Suzanne Powers on day two of the festival.
Uditvanu Das

17 Jun 2025 3:07 PM

Uditvanu Das joins Havas Play

Moves from Burman Sports, where he was head of sales and business development.
Girish Balachandran

17 Jun 2025 2:58 PM

Opinion: The Cannes imperative - choosing humanity in the age of AI and climate crisis  

The author states why one must choose wisely and better for the future of the planet.
From left: Sheila Redzepi, Serena Williams, Catherine Casey Nanda and Tania Bryer.

17 Jun 2025 2:48 PM

Cannes Lions 2025: VCs should look to invest in people who look like me – Serena Williams

On day two of the festival, Williams in partnership with Reckitt announced how they are aiming to improve healthcare solutions globally.
Criteo’s retailer and publisher partners will also gain access to additional spending from brands that want to reach consumers on their owned and operated properties.

17 Jun 2025 2:41 PM

Criteo and dentsu announce global commerce media partnership

Dentsu will harness the Criteo Commerce Media Platform stack to connect with consumers wherever shoppable moments happen.
Dalbir Singh's daily blog from the Cannes Lions International Festival of Creativity.

17 Jun 2025 1:19 PM

Cannes Lions 2025: Producer's Diary by Dalbir Singh (day two)

Day two at Lions, Kiss Films founder gets into a cheeky back-and-forth with a creative on why they keep coming back to the festival.
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