Media , 03 May 2024

Sara Tendulkar

03 May 2024 1:51 PM

Laneige gets Sara Tendulkar as brand ambassador

According to the brand, her influential presence on social media supports its mission in the country.
Nitin Chandalia (left) and Sumit Gupta

03 May 2024 1:48 PM

IMC 2024: Sponsored content is a key driver of business growth and revenue

BCG's Nitin Chandalia and Sumit Gupta discussed elevating access and exclusivity in M&E, by exploring new monetisation models.
Alastair Lewis

03 May 2024 1:20 PM

IMC 2024: Key trends driving publisher growth

Alastair Lewis, managing director, FIPP, discussed the key trends that are driving publisher growth this year. 
Kerin O'Connor

03 May 2024 1:11 PM

IMC 2024: How to build a digital subscription powerhouse

Patience is key according to Kerin O'Connor, founder and CEO, The Atlas UK, when it comes to building subscribers on digital.
Four different organisations won at the festival

03 May 2024 11:47 AM

Golden Award of Montreux: Tata Motors, Tree Design and White Rivers Media among winners

The 35th edition of the festival was held in April

Latest Stories

Ferzad Palia

08 Nov 2024 3:44 PM

Ferzad Palia to exit JioCinema
Sibaji Biswas

08 Nov 2024 12:56 PM

Sibaji Biswas to join Sony Pictures Networks India
Screenshot from the film

08 Nov 2024 12:14 PM

Crompton saves the day with its energy efficient solution
The festival will be held between 16-20 June 2025

08 Nov 2024 9:31 AM

Cannes Lions 2025: Changes to the festival announced

Most Read

Picture courtesy: BCCI.tv

05 Nov 2024 9:33 AM

Following his T20 retirement and drop in form, what's next for brand Virat Kohli?
Wins at LIA contribute towards the WARC Creative 100 rankings. 

04 Nov 2024 10:48 AM

LIA 2024: WPP bags holding company of the year, while Ogilvy is network of the year
Ujaya Shakya

28 Oct 2024 10:41 AM

From the mountains to marketing: Embracing the Sherpa philosophy in brand and agency partnerships
From left: Amit Doshi, Bhawna Sikka, Sunder Balasubramanian, Shereen Bhan, Raagjeet Garg and Pulkit Trivedi

17 Oct 2024 11:58 AM

If you are loyal to Gen Z, they are loyal to you: Snapchat and BCG panel

Subscribe

* indicates required