The winners of the Golden Award of Montreux Switzerland Festival, which was labelled pre-cursor to the Cannes Lions International Festival of Advertising, have been announced.

Indian companies bagged a total of four Gold wins and nine finalists. No Silver or Bronze winners are awarded at the festival.

Tata Motors won a Gold each for 'Ramadan 2024' and 'Hero Stories from Bangladesh'. The company's in-house team also won three finalists.

Tree Design won a Gold for Tata Tea Premium's 'Independence Day Packs' as did White Rivers Media for Astral Pipes' 'Daughters of Piplantri'.