Rudrani Bose and Payal Mehra, brand managers, ITC, won Bronze in the Young Lions Marketers competition. The duo were the only Indian winners in the 'Young Lions' competition this year.
The Young Lions Marketers competition challenges teams to create a brand partnership campaign that drives measurable impact.
This year, Re:wild - a global conservation organisation founded alongside Leonardo DiCaprio, working across more than 90 countries asked competitors to create a brand partnership campaign that reconnects people to the wild and transforms passive concern into measurable support for the charity.

