Marketing, 21 May 2026

Mayank Shah

21 May 2026 1:03 PM

Goafest 2026: PM Modi-Meloni Melody buzz is an opportunity we need to build on - Mayank Shah

On day two, Parle Products' CMO spoke about PM Modi's global ‘Melody' mention turning into an unexpected moment marketing win.

Latest Stories

Manas Mohan

22 May 2026 12:21 AM

Goafest 2026: Let's build that industry database
Prasoon Joshi

22 May 2026 12:13 AM

'Aim to create more relevance and contemporise Prasar Bharati'
Clockwise from bottom left: Tribes Communications, Leo, Zee, BMEG, and VML

21 May 2026 11:04 PM

Goafest 2026: Leo bags Direct, Health, Technology and Digital Agency of the Year on day two of Abbys
Harmanpreet Kaur

21 May 2026 4:51 PM

'Looking for some fun work after all serious advertisements'

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Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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