Marketing, 13 Feb 2025

Coors' outdoor advertisement

13 Feb 2025 11:25 AM

The power of misspelling: Are typos taking over marketing?

In the February issue of Manifest, we explore how some brands are leaning into the power of a ‘mistake’ to grab attention and spark buzz.

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Bodhitree Multimedia signs MoU of INR 500 Crore with government of Assam

09 Apr 2025 10:21 AM

Bodhitree Multimedia signs MoU of INR 500 Crore with government of Assam
While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?
Van Heusen's ‘Van Heusen Born of Art’ campaign.

08 Apr 2025 6:00 PM

Van Heusen brings fashion to life with artistic flair
Valerie Pinto

08 Apr 2025 5:14 PM

Valerie Pinto to exit Weber Shandwick India

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The program runs between 27 September and 1 October 2025.

12 Mar 2025 11:29 PM

Creative LIAisons 2025: Manifest competition revealed
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12 Mar 2025 9:18 AM

'Workplaces typically use a woman leader as a shield to talk about diversity'
WoMen's Football' by Marcel Paris for Orange was the most awarded creative campaign

11 Mar 2025 9:52 AM

India drops one place among top ten most awarded for creativity: Warc
Malishka Mendonsa

05 Mar 2025 10:21 AM

Passion is not about gender, it is about thought and evolution: Malishka Mendonsa

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