YouGov Recommend Rankings 2024: Tanishq tops list, Panasonic most improved

The list measures the percentage of a brand’s customers who would recommend it to a friend or colleague.

Manifest Media Staff

Jul 10, 2024, 11:47 am

Tanishq topped the list followed by Amazon and Emirates

YouGov has released its 'Recommend Rankings 2024' which sees Tanishq leading the list with a 'Recommend Score' of 90.2

Amazon is second on the list followed by Emirates Airlines.

YouGov Best Brand Ranking 2024

The rankings are based on YouGov BrandIndex’s positive 'Recommend Score', which measures the percentage of a brand’s customers who would recommend it.

YouGov data also highlights the ten most improved brands over the past year. Panasonic has shown the largest improvement over the past 12 months, with a score change of +10.8, followed closely by Agoda with an improvement of +10.6.

ten most improved brands over the past year