Crossbond, a growing brand in the engineered wood and decorative panel industry, has announced actor Ranveer Singh as brand ambassador. 

Known as a generational performer and the ultimate showman, Singh's association marks a significant milestone as Crossbond continues to expand its footprint across India.

Through this partnership, Crossbond aims to enhance brand visibility and deepen engagement with architects, interior professionals, dealers and customers nationwide, reinforcing its position as a trusted name in modern interior and building solutions.

The association will be brought to life through an integrated campaign launching in the first week of April across print and visual media. 

The campaign will feature two TVCs highlighting Crossbond’s flagship products: HDMR Max and Boiltough, reinforcing the brand’s commitment to strength and reliability.

With upcoming campaigns featuring Ranveer Singh, Crossbond aims to strengthen its brand presence further and build deeper connections across the furniture, architecture and interior design ecosystem. This association represents a key step as the brand continues to expand its footprint and reinforce its position as a trusted name in engineered wood and decorative panel solutions.

The move reflects a strong alignment between Crossbond’s vision and Singh’s dynamic persona. Known for his energy, creativity and magnetic individuality, he embodies the brand’s focus on strength, innovation and modern design thinking.

Ram Agarwal, managing director, Crossbond, added, “This partnership with Ranveer Singh marks a proud milestone in Crossbond’s journey. His energy and individuality align strongly with our evolving brand vision. As we expand our presence across India, this collaboration reflects our commitment to inspiring a new era of design, craftsmanship and innovation.”