Marketing, 05 Oct 2026

ICICI Prudential Life Insurance Company's new identity and tagline

05 Oct 2026 2:51 PM

ICICI Prudential Life Insurance rebrands as ICICI Life Insurance

The insurer has unveiled a new brand identity and the tagline ‘Har Kal Aasaan', positioning the change around simpler and more flexible life insurance.
Karan Arora

05 Oct 2026 2:01 PM

Volvo Auto India appoints Karan Arora

He moves from Krisumi Corporation, where he was vice president - marketing.
Paul John Whisky's new brand identity and packaging design

05 Oct 2026 11:52 AM

Paul John Indian Single Malt unveils new brand identity

The refreshed packaging draws on Indian craftsmanship and Goa, with the new design rolling out across three core expressions.
Ajio names Ahaan Panday as its new brand ambassador

05 Oct 2026 11:43 AM

Ajio names Ahaan Panday as brand ambassador

The association launches with the brand's 2026 festive campaign, ‘Festival Is Festivalling', conceptualised and written by The Script Room.
The October issue

05 Oct 2026 11:38 AM

Manifest's October issue out now

The lead story examines how festive advertising has become a recurring flashpoint for online backlash.
Karishma Bhalla, founder, Foodstrong (left) and Sara Ali Khan

05 Oct 2026 11:32 AM

Foodstrong signs Sara Ali Khan as its brand ambassador

The actor will feature across Foodstrong's upcoming campaigns, digital platforms and new-product initiatives.
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