Porsche India, a division of Škoda Auto Volkswagen India, today announced the appointment of Ashutosh Dixit as brand director, Porsche India, with immediate effect.

Dixit succeeds Manolito Vujicic, who has decided to pursue opportunities outside the Group.

He moves from Audi AG, where he was director - region (China and Hong Kong). 

Manfred Bräunl, chief executive officer, Porsche Middle East and Africa, said, “Ashutosh brings a deep understanding of both the Porsche brand and the Indian market to this role. His leadership experience across regions and functions makes him exceptionally well-positioned to guide Porsche India into its next phase. India continues to be an important market for us, and we are confident that under his leadership, the brand will further strengthen its presence and performance.”

Jan Bures, executive director of sales, marketing and digital, Škoda Auto Volkswagen India, added, “Ashutosh’s appointment marks an exciting chapter for Porsche in India. His proven ability to navigate diverse markets and lead with vision makes him the right person to drive our journey forward. India is a dynamic and strategic market for us, and with Ashutosh at the helm, we look forward to building stronger connections with our customers and achieving new milestones.”

In a career spanning over three decades, he has also worked with Skoda and General Motors, among others.