Marketing, 02 Mar 2026

Sania Mirza

02 Mar 2026 4:39 PM

Sania Mirza joins The Derma Co. as brand ambassador

Rolls out a campaign, featuring Mirza, to highlight its association.
SBI General Insurance onboards actor Pankaj Tripathi as brand ambassador

02 Mar 2026 1:01 PM

SBI General Insurance names Pankaj Tripathi as brand ambassador

Launches integrated brand campaign ‘Chuniye Bharosa, Apno Sa' featuring the actor.
Gagandeep Bedi (left) and Ipshita Chowdhury

02 Mar 2026 12:26 PM

Motorola appoints Ipshita Chowdhury and elevates Gagandeep Bedi 

Chowdhury moves from Valvoline Cummins, where she was VP, marketing, while Bedi previously held the role of head - marketing, Motorola.
Chinese Wok names Havas Creative India and Arena Media as its integrated partner

02 Mar 2026 11:14 AM

Chinese Wok names Havas Creative India and Arena Media as its integrated partner

Under the new mandate, the agencies will jointly lead creative strategy, social media, digital media marketing, media planning and buying.

Latest Stories

Charli xcx

12 May 2026 10:07 PM

Nothing names Charli xcx as its first global brand ambassador and shareholder
ASCI releases draft guidelines for responsible labelling of AI-content in advertising

12 May 2026 6:07 PM

ASCI drafts guidelines for labelling of AI-generated content in ads
The program runs between 27 September and 1 October 2026.

12 May 2026 10:50 AM

LIA Creative Liaisons 2026: India winners revealed
(L to R) Khyati Sarang (planning head), Abheek Chatterji (chief of business) Abhik Santara (CEO), and Yash Kulshresth (CCO).

12 May 2026 10:38 AM

Six years in, ^ a t o m is building brands that perform today and last tomorrow

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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