Liqvd Asia has announced the acquisition of AdLift, a performance marketing and SEO agency. 
 
By acquiring AdLift, a company known for data-driven performance marketing, the agency strengthens its position as a full-funnel marketing leader, offering clients holistic, ROI-driven strategies that maximise brand impact and accelerate growth.
 
Liqvd Asia, with this acquisition, will also expand its service portfolio, blending creativity with analytics to craft performance marketing strategies. Clients will benefit from AI-powered marketing, automation, and precision-targeted campaigns that drive measurable results.

The acquisition aligns with Liqvd Asia’s broader vision of scaling operations in key international markets, including the USA, GCC, APAC, and Europe. 

Furthermore, Leveraging AdLift’s global expertise, the combined entity aims to enhance client engagement, optimise ad spends, and set new industry benchmarks for performance marketing.

To ensure operational continuity, AdLift’s leadership team will continue managing business functions within a joint leadership framework, reporting to the Liqvd Asia board. The focus will be on aligning strategic goals, consolidating technology platforms, and enhancing client servicing efficiency.
 
Arnab Mitra, founder and managing director, Liqvd Asia, said, "In today's digital-first world, brands require seamless, data-driven marketing strategies that enhance visibility and drive meaningful engagement. This acquisition marks a natural evolution in our journey to create an end-to-end marketing powerhouse that blends storytelling with performance at scale. With AdLift’s expertise in data-led strategies complementing our creative strengths, we are poised to redefine marketing excellence and deliver transformational business results."
 
Prashant Puri, co-founder and CEO, AdLift, added, "AdLift has always focused on delivering high-impact SEO and performance marketing solutions. Joining forces with Liqvd Asia allows us to scale our capabilities, offering brands a 360-degree marketing approach that is creative, data-driven, and customer-centric. This acquisition is not just about expansion—it’s about setting new benchmarks in digital marketing innovation."