Manav Parekh

12 Nov 2025 10:02 AM

Opinion: The creator's room is the new boardroom

The author unpacks how creators went from posting content to shaping culture and why brands that partner with them will win.

Latest Stories

16 Jun 2026 1:46 PM

Former Lintas Live president Ameer Ismail launches Apostrophe Ventures

16 Jun 2026 1:26 PM

Komerz India partners with Globe Grocer India

16 Jun 2026 1:01 PM

‘The Laadli awards need to be amplified even more'

Winners were announced on 10 June in Belarus

16 Jun 2026 11:40 AM

White Square International Festival of Creativity: Dentsu Creative India among winners

Most Read

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners

28 May 2026 9:55 AM

Have the humility to not prescribe too much to the marketing team: Rohit Kapoor

Manifest is the knowledge partner for the event.

24 May 2026 12:52 PM

Good Ads Matter Awards 2026: Creative shortlists

22 May 2026 11:32 PM

Goafest 2026: Leo, Good Morning Films, Enormous and PepsiCo win big on day three of the Abbys