Advertising

Screenshot from the film

19 Dec 2024 10:46 AM

Orra Fine Jewellery gives an ode to MS Dhoni's legacy with a signature edition collection

Rolls out a campaign featuring the cricketer to announce the launch of its collection by Men of Platinum.
Cleartrip and ZeroFifty Mediaworks logos

18 Dec 2024 11:06 AM

Cleartrip appoints ZeroFifty Mediaworks for brand campaign

The account was won following a multi-agency pitch.
Shavon Barua

18 Dec 2024 10:52 AM

Shavon's blog: Dear century, could we make your Silver sparkle and shine, please?

The author discusses how leaders and custodians of the brand business may need to reassess their approach in 2025.
Sukhbir Singh for Swiggy's #InstaSanta campaign

18 Dec 2024 10:45 AM

Swiggy gets Santa to groove to Sukhbir’s 'Oh Ho Ho Ho'

Releases a campaign ahead of Christmas.
Suyash Barve

17 Dec 2024 10:05 AM

'Ganji Chudail' was the biggest development: Suyash Barve

Manja's head of creative, shares the biggest development of 2024 along with one manifestation for 2025.
Wakefit's Gaddagiri campaign

16 Dec 2024 10:29 AM

Wakefit attempts to 'explain' Poonam Pandey's 'death' fiasco

The latest film in its Gaddagiri series portrays a marketing team brainstorming ‘comeback’ ideas for Pandey, pitching over-the-top schemes.
Nick Lawson

16 Dec 2024 12:02 AM

Nick Lawson ends his 34-year stint with EssenceMediacom

He was the global CEO.
Arthur Sadoun

15 Dec 2024 11:45 PM

IPG-Omnicom merger to be a lot of fun for the industry: Publicis CEO

Arthur Sadoun shared his thoughts about the merger through a video.
The case revolves around allegations of misappropriating INR 137 crore under the pretence of a CSR initiative called the 'Need to Feed' program.

13 Dec 2024 4:32 PM

ED has not found or seized any properties from our premises: Dentsu India

The agency's statement added that necessary action against those involved in the Suumaya case was taken back in 2022.
Sanket Parab

13 Dec 2024 10:58 AM

Posterscope India names Sanket Parab as associate vice president

In his new role, Parab will report to Imtiyaz Vilatra, CEO, Posterscope India.

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Sonam Kapoor for Runwal Realty

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17 Apr 2025 9:12 AM

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While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?

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