Advertising, 30 Jun 2025

Lego India's 'Feeling Generous' campaign.

30 Jun 2025 2:18 PM

Karan Johar’s blockbuster wishlist gets a brick-by-brick makeover in Lego

Conceptualised by Kulfi Collective, the campaign comprises an ad film.
Truecaller Play

30 Jun 2025 12:16 PM

Truecaller Ads launches 'Truecaller Play'

The platform will provide advertisers with a toolkit of video-first, interactive, and immersive ad formats.
Launches 'four-step' process to curb misleading entries.

30 Jun 2025 11:11 AM

Cannes Lions adds 'enhanced measures' after DM9 controversy

The agency had used AI-generated and manipulated content for an entry which went on to win a Grand Prix during the festival.
This initiative was conceptualised by Enormous and The Humsafar Trust.

30 Jun 2025 11:08 AM

Britannia Good Day partners with Parle Monaco to launch its 'Flavours of Equality' pride pack

As part of this initiative, Britannia Good Day will support all Sahyog LGBTQIA+ clinics by The Humsafar Trust for one year.
Arena Media is part of Havas Media Network India

30 Jun 2025 9:02 AM

Arena India bags realme's media mandate

The account was won following a multi-agency pitch.
Mukund Olety

30 Jun 2025 8:54 AM

VML's Mukund Olety moves within the WPP network

Olety was chief creative officer of the agency in India.
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