CheilX has announced the appointment of Tania Sinha to helm its Delhi office and lead its business expansion across the region.

In her new role, Sinha will lead CheilX’s Delhi office, spearheading business expansion and strengthening client partnerships.

Sinha moves from Ogilvy, where she was senior vice president - category lead. 

Kumar Awanish, group COO, Cheil SWA, said, “The future of marketing lies in turning the convergence of AI, technology, media and creativity into real business advantage. At CheilX, we are building AI capabilities across the full marketing funnel, strengthening our technology stack and expanding our media expertise to stay ahead of this shift. Tania brings the experience, strategic perspective and adaptability needed to turn this ambition into client value. I welcome her to the Cheil SWA Group and look forward to working with her as we accelerate CheilX’s next phase of growth.”

Sinha said, “Brands are cultural platforms and growth engines. I’m thrilled to begin my journey at CheilX, bringing AI, Martech, CRM, Commerce and Experience together to go beyond traditional and social-first marketing. I look forward to partnering with our clients to help them scale, growing CheilX, and empowering our talented people to shape what’s next.”