Andrew Robertson, chairperson, BBDO Worldwide, has been appointed as CEO, Omnicom Advertising. 

Troy Ruhanen, president and CEO, Omnicom Advertising, is retiring after spending more than two decades in leadership roles at the company.

The transition comes after the Omnicom-IPG merger, where BBDO, McCann and TBWA were added to the Omnicom Advertising umbrella globally.

The duo will be working 'closely together' during the transition.

John Wren, chairperson and CEO, Omnicom, said, “Troy has been an exceptional leader whose impact on Omnicom and our industry cannot be overstated. His leadership was instrumental in bringing together our combined organization while strengthening our ability to serve clients and create opportunities for our people. We are grateful for his many contributions and wish him every success in retirement."

He added, "Andrew is a proven leader with a deep understanding of Omnicom, our clients, and our industry. I look forward to working with him on the continued development of our advertising group, particularly his commitment to ensuring creativity remains at the core of what we do as we advance our AI and technology capabilities.”

Robertson said, “Our plan is clear - secure a disproportionate share of the world’s most exciting creative and strategic minds, equip them – through Omni – with the industry’s most advanced AI-enabled tools and data, to deliver exceptional results for a client list that is the envy of our competitors.”

Ruhanen said, “It has been the privilege of a lifetime to work alongside some of the most talented people in our industry. I am incredibly proud of what we have accomplished together. With the integration complete, this is the right moment for me to retire. I have profound confidence in Andrew and our leadership team."