Matrimony.com India has signed actor Anil Kapoor as its brand ambassador to widen the reach of its community-based matrimony services.  

The portal has planned a 360-degree marketing campaign featuring Kapoor, to highlight this association.

The campaigns will roll out in January 2025 across all major TV networks.

Murugavel Janakiraman, founder and CEO, Matrimony.com, said, “Mr Anil Kapoor has been in the show business for over 45 years and has won the love of people across the country and the globe. His image as a perfect husband, a caring father, and a doting grandfather inspires millions. To start, we will be releasing TV commercials for four communities - BrahminMatrimony, RajputMatrimony, AgarwalMatrimony, and KayasthaMatrimony – featuring Anil Kapoor, right in the middle of the ongoing wedding season.”