Kinetic Green has rolled out campaign, '#PhirSeChaliMeriLuna,' for its E- Luna range.

Conceptualised by 82.5 Communications, the campaign comprises three films. Through the three ad films, the campaign highlights the diverse features of a Luna. Be it making an impression or fulfilling big dreams, the films showcase how with Luna you can do it all. From going a long mile in one single charge to carrying heavy loads, E-Luna is shown as an ideal sustainable mobility solution for Indian roads. 

What we think about it: Bringing back its iconic 'Chal Meri Luna' tagline, the ad films blend nostalgia with modern-day elements. A quirky and humourous narrative, the campaign attempts to strike an emotional chord with the consumers.