Vadilal Enterprises has rolled out a campaign 'Harr moment ko banaye Kamaal! Wahh Vadilal!' (Making every moment incredible, Wow Vadilal!).

Conceptualised by Moonshot, the campaign which consists of a series of three films aims to elevate every celebration to its utmost potential with Vadilal ice creams. 

What we think about it: The campaign has intricately weaved the sentiment of 'Waah,' in each of the films. They have successfully managed to deliver the message home that every joyous occasion, no matter how big, is incomplete without Vadilal.

CREDITS: 

Agency: Moonshot 
Client: Vadilal
Writers: Tanmay Bhat, Puneet Chadha and Deep Joshi
Director: Rahul Bharti
Producer: Zuleikha Gupta 
Production team: Sun City Studios
President branding and parlours: Aakanksha Gandhi