Sports marketing, 11 Jun 2026

District by Zomato's campaign for its Splitpay feature.

11 Jun 2026 6:55 PM

District by Zomato turns Boman Irani and Anupam Kher's bill dispute brawl into a Splitpay pitch

The campaign consists of an ad film.
Interio by Godrej X 22feet

11 Jun 2026 4:52 PM

Interio by Godrej assigns social media mandate to 22feet

The account was won post a multi-agency pitch.
Anushka Sharma

11 Jun 2026 2:21 PM

Himalaya BabyCare launches Botanique, appoints Anushka Sharma as brand ambassador

To mark the launch of the premium baby care range and spotlight the collaboration with Sharma, the brand has also rolled out a campaign.
The move follows Tilaknagar Industries' acquisition of Imperial Blue from Pernod Ricard India in December 2025 and marks the brand's next growth phase.

11 Jun 2026 2:03 PM

Grey 82.5 bags the creative mandate for Imperial Blue

The account was won following a multi-agency pitch.
The creative concept imagines what the tournament could look like through a distinctly Kerala lens.

11 Jun 2026 1:56 PM

Emurge and Popkon give World Cup jerseys a Kerala twist for FIFA 2026

The concept blends Kerala's culture with iconic World Cup football nations.
The festival kicks off on 22 June

11 Jun 2026 1:39 PM

Cannes Lions 2026: First batch of shortlists out

Shortlists announced across Glass, Innovation, and Titanium.
NewsClick founder Prabir Purkayastha

11 Jun 2026 11:54 AM

‘Abuse of power against free journalism': Delhi HC quashes ED's case against NewsClick

Court terms actions against the news outlet and founder Prabir Purkayastha a ‘gross abuse of process of law', citing no evidence.
Star Sports India's promo for ICC Women's T20 World Cup

11 Jun 2026 11:43 AM

Alia Bhatt and Sharvari Wagh take on cricket's gender bias

The duo features in the promo for the upcoming ICC Women's T20 World Cup.
Vipin Nambiar (left) and Lloyd Mathias

11 Jun 2026 11:05 AM

Why aren't brands betting bigger on football in India?

Emurge's Vipin Nambiar and Lloyd Mathias debate whether football's commercial potential in India is real or overestimated.
airpay money is a personal finance management platform

11 Jun 2026 10:32 AM

Tonic Worldwide to handle airpay money's digital mandate

The account was won following a multi-agency pitch, and will be handled by its Mumbai office.

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