PR

The viral moment from the Coldplay concert in Boston

18 Jul 2025 12:11 PM

Opinion: Kissed by the algorithm, marred by the virality

The author discusses how brands should navigate moments like the one involving Astronomer's CEO at the Coldplay concert.
Divanshi Gupta

17 Jul 2025 9:52 AM

Opinion: Inside the modern marketing agency

The author explores how agencies thrive by balancing bold ideas with discipline and collaboration.
PRHub X Equitas Small Finance Bank

16 Jul 2025 1:52 PM

Equitas Small Finance Bank assigns communication mandate to PRHub

The agency is responsible for developing and executing integrated communication strategies, and managing media relations for the bank.
Namrata Aswani Setty

14 Jul 2025 11:14 AM

MiQ appoints Namrata Aswani Setty

Her last full-time stint was with Gozoop, where she was director - public releations.
Canara Bank gets Veritas Reputation for PR

03 Jul 2025 3:24 PM

Canara Bank assigns its PR duties to Veritas Reputation

The account was won post a multi-agency pitch. 
Globally, Smoke Lab Vodka has a strong presence in the US and in key markets in India.

26 Jun 2025 1:26 PM

Smoke Lab assigns its communications duties to Actimedia PR & Digital

The agency will be responsible for Smoke Lab’s PR efforts in India while also fortifying its international visibility.
Hemant Gaule

24 Jun 2025 2:42 PM

Hemant Gaule joins Adfactors PR

Moves from School of Communications and Reputation, where he was director and CEO. 
Girish Balachandran

17 Jun 2025 2:58 PM

Opinion: The Cannes imperative - choosing humanity in the age of AI and climate crisis  

The author states why one must choose wisely and better for the future of the planet.
Madchatter Brand Solutions joins Worldcom Public Relations Group

13 Jun 2025 11:27 AM

Madchatter Brand Solutions joins Worldcom Public Relations Group

Aims to deliver globally aligned, locally resonant campaigns for its roster of Indian and international clients with this partnership.
Filmmaker Vivek Anchalia (left) and Value 360 Communications' Kunal Kishore

11 Jun 2025 4:06 PM

Value 360 Communications launches AI creative studio ahead of IPO

Partners with filmmaker Vivek Anchalia for this offering.

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Harmanpreet Kaur

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From left: Padmaja Joshi, Prasoon Joshi, Rajiv Kumar, and Nikhil Sharma

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Goafest 2026: A clarion call to reset ‘brand India'

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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