Media , 06 May 2026

Saffola Gold's

06 May 2026 4:28 PM

Saffola Gold and Sheeba Chaddha portrays the quiet resilience of mothers who hide their pain

Conceptualised by WPP, the campaign consists of an ad film.
Shanu Singh

06 May 2026 11:02 AM

Shanu Singh returns to Standard Chartered

She was with the banking corporation from 2015 to 2021.
Shekhar Bhattacharjee

06 May 2026 10:49 AM

‘Branded content today isn't an add-on, it's part of a daily marketing strategy'

Shekhar Bhattacharjee, founder, Edstead, on the role of branded content today, the realities of building a full-stack studio, and more.
Ralson Tyres' 'Itni Aasani se Ganja Nahi Hota' campaign

06 May 2026 10:30 AM

Ralson Tyres stands the test of every road

Conceptualised by Enormous, the campaign comprises a film. 
Flipkart's SASA LELE campaign

06 May 2026 10:26 AM

Flipkart taps Kerala's 'twin town' to double down on deals

Conceptualised by 22feet, the campaign draws inspiration from Kodinhi, a village known for its unusually high number of twin births.

Latest Stories

The EGi called on the government to refrain from treating the media as an adversary merely for doing what it is supposed to do - hold those in power accountable.

27 May 2026 10:55 AM

Editors Guild raises concerns over government's ‘intolerance towards media questions'
Alok Mahadevia

27 May 2026 10:45 AM

Wondrlab appoints Alok Mahadevia
The agency will lead integrated media strategy, planning and buying for Matrimony.com

27 May 2026 9:22 AM

Matrimony.com assigns media mandate to Havas Media India
Erum Kidwai 

26 May 2026 8:13 PM

Ageas Federal Life Insurance elevates Erum Kidwai 

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Good Ads Matter Awards 2026: Creative shortlists
Team Pepsico, Enormous and Leo.

22 May 2026 11:32 PM

Goafest 2026: Leo, Good Morning Films, Enormous and PepsiCo win big on day three of the Abbys
From left: Rohit Ohri, Chandan Mendiratta, Ajay Kakar, Gaurav Ramdev, Raj Kamble, and Harsh Deep Chhabra

22 May 2026 5:04 PM

Goafest 2026: The in-house boom - a wake-up call for agencies?
Clockwise from bottom left: Tribes Communications, Leo, Zee, BMEG, and VML

21 May 2026 11:04 PM

Goafest 2026: Leo bags Direct, Health, Technology and Digital Agency of the Year on day two of Abbys

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