Media , 06 May 2026

Saffola Gold's

06 May 2026 4:28 PM

Saffola Gold and Sheeba Chaddha portrays the quiet resilience of mothers who hide their pain

Conceptualised by WPP, the campaign consists of an ad film.
Shanu Singh

06 May 2026 11:02 AM

Shanu Singh returns to Standard Chartered

She was with the banking corporation from 2015 to 2021.
Shekhar Bhattacharjee

06 May 2026 10:49 AM

‘Branded content today isn't an add-on, it's part of a daily marketing strategy'

Shekhar Bhattacharjee, founder, Edstead, on the role of branded content today, the realities of building a full-stack studio, and more.
Ralson Tyres' 'Itni Aasani se Ganja Nahi Hota' campaign

06 May 2026 10:30 AM

Ralson Tyres stands the test of every road

Conceptualised by Enormous, the campaign comprises a film. 
Flipkart's SASA LELE campaign

06 May 2026 10:26 AM

Flipkart taps Kerala's 'twin town' to double down on deals

Conceptualised by 22feet, the campaign draws inspiration from Kodinhi, a village known for its unusually high number of twin births.
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