Marketing, 13 Jan 2026

The merger brings together Ykone's global network, its Indian agency BarCode, which it acquired in 2024, and Mirror Mirror's creative and production expertise into a single operating ecosystem. 

13 Jan 2026 11:29 AM

Ykone, BarCode and Mirror Mirror merge to form ‘One'

The new group brings influencer strategy, creative and tech together on one global platform for luxury and premium brands.
Sarah Jessica Parker

13 Jan 2026 11:02 AM

Tanqueray's signs Sarah Jessica Parker as global ambassador

Parker to front the brand's ‘There's an N and an O in every icon' campaign.
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From left: Shubham Singhal, Khushi Kapoor and Tanishq Ambegaokar.

03 Nov 2026 9:35 PM

Khushi Kapoor joins nailinit as co-founder and chief creative officer
The deadline for submissions is 30 November 2026, with onboarding expected to begin in February 2027.

03 Nov 2026 4:41 PM

Oriflame India calls for agency pitches for digital transformation and brand activation
Gucci's 'Gucci Gift' campaign.

03 Nov 2026 3:02 PM

All Gucci wants for Christmas is Mariah Carey
Capri Sports' ‘Meet the Unstoppables' campaign.

03 Nov 2026 1:44 PM

Capri Sports champions women footballers kicking down barriers one goal at a time

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