Lifestyle and luxury, 15 Jan 2026

On Purpose and the India Mental Health Alliance (IMHA).

15 Jan 2026 9:16 PM

India Mental Health Alliance assigns its PR and strategic communications duties to On Purpose

Aims to strengthen IMHA's thought leadership and visibility in India's mental health discourse.
Sonal Verma

15 Jan 2026 11:47 AM

Sonal Verma joins Arc Worldwide

Moves from Cheil India.
Cornitos Korean Chilli Nachos campaign

15 Jan 2026 11:18 AM

Cornitos turns geopolitics into corny comedy with an ‘Undiplomatically Delicious' Korean spoof

Conceptualised by The Crayons Network, the three-film campaign deploys AI-driven parody to reimagine North Korea and its supreme leader.
Sagar Kadam

15 Jan 2026 10:56 AM

Sagar Kadam exits Sony Pictures Networks India

He was serving as the associate vice president - partnerships, growth, monetisation and digital business, Sony Liv.
Pieces from Solitario's Tom & Jerry collection on display at the Solitario and Warner Brothers Discovery launch.

15 Jan 2026 10:42 AM

Solitario partners with Warner Bros. Discovery

Launches Tom & Jerry and DC Universe fine diamond jewellery collections.
Gagan Mangal

15 Jan 2026 10:19 AM

Gagan Mangal exits Volkswagen

He was with the auto company for over 14 years.
Shalini Signh Rathore (left) and Vaibhav Singh

15 Jan 2026 10:16 AM

'Dependence on foreign brands is fading'

Tzár's Shalini Singh Rathore and Vaibhav Singh unpack the brand's thinking on Indian menswear, quiet luxury, and longevity over novelty.

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Shanu Singh

06 May 2026 11:02 AM

Shanu Singh returns to Standard Chartered
Shekhar Bhattacharjee

06 May 2026 10:49 AM

‘Branded content today isn't an add-on, it's part of a daily marketing strategy'
Ralson Tyres' 'Itni Aasani se Ganja Nahi Hota' campaign

06 May 2026 10:30 AM

Ralson Tyres stands the test of every road
Flipkart's SASA LELE campaign

06 May 2026 10:26 AM

Flipkart taps Kerala's 'twin town' to double down on deals

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Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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