Digital, 13 Jan 2026

The agency's mandate includes storytelling, digital presence, and market-facing initiatives.

13 Jan 2026 1:48 PM

OneXtel appoints Sparkt to handle strategic brand and communications

The account was won post a multi-agency pitch.
CVL Srinivas

13 Jan 2026 11:09 AM

WPP India's CVL Srinivas announces retirement

He will be stepping down from his role of country manager on 31 March.
Looking ahead, Narratif plans to work with leading Indian consumer brands and partner with execution agencies, while also exploring expansion into the Middle East and Southeast Asia.

13 Jan 2026 12:08 AM

Narratif launches in India

Positions itself as an influencer strategy and creator intelligence platform, co-founded by Rushabh Deena Shah and Sarvesh Singh.
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