Digital, 10 Feb 2026

The company filed its Draft Red Herring Prospectus (DRHP) in July for a proposed public market listing, marking a key milestone in its transition into a scalable, platform-led marketing and analytics enterprise.

10 Feb 2026 2:54 PM

Investors Mukul Agrawal and Sunil Singhania back Yaap Digital ahead of proposed IPO

Strategic investment signals strong institutional confidence in the company's AI-led marketing intelligence platform.
Ideas under the new framework are shaped by platform behaviour, creator formats, and algorithmic realities, allowing brands to participate meaningfully in internet culture.

10 Feb 2026 11:35 AM

Dentsu Creative Isobar reorients social marketing with ‘New-Age Social' framework

The initiative positions social media as a culture-led, creator-driven growth engine for brands.

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Charli xcx

12 May 2026 10:07 PM

Nothing names Charli xcx as its first global brand ambassador and shareholder
ASCI releases draft guidelines for responsible labelling of AI-content in advertising

12 May 2026 6:07 PM

ASCI drafts guidelines for labelling of AI-generated content in ads
The program runs between 27 September and 1 October 2026.

12 May 2026 10:50 AM

LIA Creative Liaisons 2026: India winners revealed
(L to R) Khyati Sarang (planning head), Abheek Chatterji (chief of business) Abhik Santara (CEO), and Yash Kulshresth (CCO).

12 May 2026 10:38 AM

Six years in, ^ a t o m is building brands that perform today and last tomorrow

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Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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