Manifest Media Staff

KKR teams up with Vikram Solar ahead of IPL 2025

27 Feb 2025 3:20 PM

KKR teams up with Vikram Solar to inspire a sustainable tomorrow

The brand aims to leverage KKR’s fan base and the sport’s influence to drive awareness and action toward renewable energy solutions.
Ludic's 'Comfort Aisa, Ki Ab Kya Bataayein' campaign.

27 Feb 2025 2:46 PM

Ludic shows that amputations are no match for its slider loyalty

Conceptualised by Braindad, the ad film highlights the brand's new slider collection.
WPP CEO Mark Read expects 2025 to be better for its 'integrated creative agencies'.

27 Feb 2025 2:00 PM

WPP revenue in India grows by 2.8%, falls by 0.7% globally

Its revenue dipped by 20.8% in China.
Mohan Goenka

27 Feb 2025 11:39 AM

A single word change took us from an INR 700 crore to a 20,000 crore market: Emami’s Mohan Goenka

Goenka chatted with us on the brand’s decision to rebrand its men’s fairness cream to ‘Smart and Handsome’, its expansion plans, and more.
Screenshot from the campaign

27 Feb 2025 9:43 AM

UPI takes on traditional myths, has the solution for businesses growing

The four-film campaign conceptualised by Enormous announces its 'Credit on UPI' feature.
Will be led by Shaun Murphy, founder and CEO, Big Owl Pictures and he will develop and produce all genres of unscripted content.

26 Feb 2025 6:43 PM

Big Owl Pictures Australia and Initium Productions India announce partnership

The collaboration combines global expertise and local insight to deliver fresh, unscripted content tailored for Indian audiences.
TRAI also proposes a separate Programme and Advertisement Code for private radio, ensuring clear content guidelines and ethical standards.

26 Feb 2025 6:20 PM

AROI welcomes TRAI's regulatory re-structure of the radio sector

FM stations will be allowed to stream their content online simultaneously, opening up digital revenue opportunities.
Bhaskar Thakur (left) and Satish Menon

26 Feb 2025 4:21 PM

Punjab Kings teams up with Kshema General Insurance for IPL 2025

The partnership aims to reconnect the IPL franchise with its roots and reignite the passion of its fans across India.
Will scale influencer-driven strategies across platforms, industries, and audience segments.

26 Feb 2025 4:09 PM

Social Panga launches The Viral Union

Led by Sudarshan Kailash, the vertical aims to redefine influencer-driven brand storytelling.
Ritu Sharda

25 Feb 2025 3:33 PM

Ritu Sharda moves to Pravis

She was previously with Ogilvy as its chief creative officer. 

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Nisha Chaudhary

17 Apr 2025 2:23 PM

Pizza Hut India elevates Nisha Chaudhary
Apple's ‘Mac does that' campaign

17 Apr 2025 1:10 PM

Apple demonstrates why Mac users stay unfazed
Sonam Kapoor for Runwal Realty

17 Apr 2025 12:57 PM

Runwal Realty signs Sonam Kapoor as brand ambassador
The program runs between 27 September and 1 October 2025.

17 Apr 2025 9:12 AM

Creative LIAisons 2025 x Manifest contest winners revealed

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Pavanjit S Bedi

11 Apr 2025 8:57 AM

Rapid Fire with Pavanjit S Bedi
Raj Kamble (left) and Ranveer Allahbadia

10 Apr 2025 12:05 PM

Mistake vs malice: The Ranveer Allahbadia controversy and cancel culture
Havas Play was the title partner for the first edition of Manifest Play.

10 Apr 2025 9:39 AM

Manifest Play: Winners announced
While global print ad revenues decline, India tells a different tale and defies that trend, with advertising spends projected to reach USD 22,000 crore by 2025.

09 Apr 2025 9:59 AM

Why are marketers doubling down on print?

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