Manifest's May issue is now available to purchase.

There's in-depth coverage from Manifest Play, our first sports marketing summit and awards. 

Sticking with the sports theme, there's also a chat with Sania Mirza, on her association with a pickleball league, brand associations, on and off-court trolls, and more...

We also dive into the conversation around advertising awards and their feasibility - is it now a case of those with the largest budgets winning versus the most creative work? Rakesh Hinduja (Wondrlab) and Shormistha Mukherjee (Flying Cursor) share their perspectives.

Along with that, there are in-depth conversations with VML's Debbi Vandeven, global chief creative officer, VML; Pradeep Dwivedi, group CEO, Eros Media World; Sai Narayan, chief marketing officer, Policybazaar; Aalap Desai, co-founder and chief creative officer, tgthr. 

Sohini Dasgupta, founder, Big Momma Productions, shares her view in the monthly 'Her Take: Unfiltered' column, talking about how a working mom in the production space is like a daily 'Khatron Ke Khiladi' episode.

In the 'Healthcare and Pharma' section, Rohit Gulati, director - marketing, India and South Asia, Johnson & Johnson Vision, discusses the device marketing space, the importance of surgeons as stakeholders, the future of healthcare and 'Dr Google' among other topics.

We also have a special focus on News18's Sanjeevani campaign which is helping India's fight against cancer, and how Godrej Enterprises Group and Adfactors PR are aiming to make cooking a basic life skill rather than a 'gendered responsibility'.

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