Advertising, 28 Oct 2024

Ujaya Shakya

28 Oct 2024 10:41 AM

From the mountains to marketing: Embracing the Sherpa philosophy in brand and agency partnerships

Using the relation between Sir Edmund Hillary and Tenzing Norgay, the author shares brand-agency partnership tips.

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28 Oct 2024 10:41 AM

From the mountains to marketing: Embracing the Sherpa philosophy in brand and agency partnerships
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