Advertising, 24 Oct 2025

MS Dhoni in Arth by Emcure's campaign

24 Oct 2025 2:30 PM

MS Dhoni joins hands with Arth by Emcure

The partnership launched ‘So Jao', a campaign promoting better sleep and everyday well-being.
From left: Raj Kamble, Runzhun Rao, Prasoon Pandey, Rajiv Rao, Piyush Pandey and Sumanto Chattopadhyay

24 Oct 2025 1:37 PM

He didn't just create campaigns, he created people: Raj Kamble

The author recounts his equation with 'Piyush Mama', and shares some memories from Cannes when the latter won the Lion of St. Mark.
LIA creating the iconic moustache on Piyush's picture from his younger days.

24 Oct 2025 10:50 AM

RIP to the 'legend'

Manifest pays tribute to the advertising icon, who helped shape Indian advertising.
Dalbir Singh continues his diary for Manifest.

24 Oct 2025 10:32 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films captures the pecking order on set.
WPP Open Pro builds on WPP's AI platform, WPP Open, which helps brands plan, create and deploy content at scale.

24 Oct 2025 10:24 AM

WPP launches Open Pro

WPP Open Pro is built on the company's existing platform, WPP Open, which helps brands strategise, produce large volumes of content quickly.
Piyush Pandey

24 Oct 2025 10:02 AM

India's adman Piyush Pandey is no more

The advertising legend bestowed with several honours passed away on 24 October.
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