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VML continues to top the Indian tally with 10 shortlists to dateIndian agencies added eight shortlists to its tally on the first day of the Cannes Lions International Festival of Creativity. Half of these went to Leo Burnett.
Shortlists were announced across three categories.
Brand Experience and Activation
Leo Burnett and McCann got two shortlists each in this category.
Leo Burnett's shortlists were for Whisper's 'Period Science for Moms' and Gatorade's 'Turf Finder'.
McCann's shortlists came for Buckaroo's 'Fit My Feet'.
FCB and Ogilvy also had a shortlist each for Stir Magazine's 'Untangling The Politics of Hair' for Stir Magazine and Cadbury 5 Star's 'Erase Valentine's Day'.
Creative Data
Leo Burnett's 'Turf Finder' for Gatorade had two shortlists.
Indian agencies had no shortlists in the 'Creative B2B' category.
Overall, VML continues to top the Indian tally with 10 shortlists to date.
| Agency | Shortlist |
| Leo Burnett | 9 |
| McCann | 8 |
| tgthr | 1 |
| Dentsu Creative | 3 |
| Ogilvy | 8 |
| Early Man Films | 2 |
| VML | 10 |
| FCB Kinnect | 3 |
| DDB | 1 |
| Rapport | 1 |
| FCB India | 1 |
