Advertising, 14 Jul 2026

Visuals from Mountain Dew Adda Stories campaign

14 Jul 2026 10:38 AM

Mountain Dew turns everyday hangouts to stories of courage and adventure

The brand has unveiled Mountain Dew Adda Stories, a new storytelling platform bringing together friendship, micro-drama and anime.
Sir Martin Sorrell

14 Jul 2026 9:43 AM

'Cannes is focussing on the wrong thing'

Sir Martin Sorrell chats with us about what he believes the Lions need to do, along with what WPP doesn't.
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The jurisdiction question follows HUL's suit against Beco over its #WarOnWhatsHidden comparative campaign featuring Surf Excel Matic Liquid and Vim Dishwash Gel.

24 Aug 2026 5:55 PM

HUL-Beco ad dispute: Delhi HC reserves order on territorial jurisdiction
DeVANS x Social Panga

24 Aug 2026 2:54 PM

Social Panga secures the digital account win for DeVANS Modern Breweries
RuPay has launched a nine-episode microdrama ‘Sarva Groom Sampanna'

24 Aug 2026 11:40 AM

RuPay launches Tiny Talkies, an original microdrama IP; unveils ‘Sarva Groom Sampanna'
Premier League logo

24 Aug 2026 11:35 AM

Premier League reimagines its iconic anthem with an Indian twist

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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