Advertising, 07 Sep 2026

Yaap to handle the brand's digital, social, influencer and media strategy.

07 Sep 2026 6:23 PM

Parle Candy Culture awards creative and media mandate to Yaap Digital

The account was won following a multi-agency pitch.
Mayuresh Dubhashi (left) and Rohit Malkani

07 Sep 2026 11:26 AM

Mayuresh Dubhashi joins Saatchi & Saatchi India

Rohit Malkani moves to an advisory role.
Print ad space in first half of 2026 was largely stable, with only a marginal 2% dip compared to 2025

07 Sep 2026 11:03 AM

Education emerges as top sector in print advertising with 20% share of ad space: TAM report

Print ad space remained largely stable, declining just 2% in H1 2026 compared with the corresponding period in 2025, according to the report.
Levi's and Xyxx were knocking on the door, but however couldn't break open

07 Sep 2026 9:21 AM

Voice-O-Meter: Attempts made, but the bias remains

IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.
Sirish Suveer G

07 Sep 2026 8:37 AM

Opinion: When the brief becomes a business problem

The author argues that as briefs become business challenges, agencies must move upstream, combining commercial intelligence and creativity.
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