Advertising, 05 Jan 2026

Boldfit campaign.

05 Jan 2026 3:04 PM

Boldfit uses Suhani Shah's magic and Samay Raina's misread to sell fitness

The campaign consists of an ad film.
Lahori Zeera's 'Har Koi Peera, Lahori Zeera' campaign

05 Jan 2026 2:56 PM

From everyday to extraordinary, Lahori Zeera fits into all moments of life

The second edition of 'Har Koi Peera, Lahori Zeera' is conceptualised by Enormous.
TRESemmé's campaign for its Hydra Matrix range.

05 Jan 2026 10:59 AM

Ananya Panday and Anurag Kashyap go off-script so TRESemmé can steal the scene

Conceptualised by Braindad, the campaign consists of an ad film.

Latest Stories

HiveMinds and Dr Reddy's

15 Jun 2026 3:48 PM

Dr Reddy assigns its integrated digital duties to HiveMinds 
Sambit Mohanty

15 Jun 2026 3:43 PM

Sambit Mohanty moves to Yaap
Renuka Singh Thakur

15 Jun 2026 2:34 PM

Hell Energy Drink signs Renuka Singh Thakur
Spotify India's 'Discover on Spotify' campaign.

15 Jun 2026 10:36 AM

Spotify India gets Isaac Newton and Archimedes dancing to new discoveries

Most Read

The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners
Rohit Kapoor

28 May 2026 9:55 AM

Have the humility to not prescribe too much to the marketing team: Rohit Kapoor
Manifest is the knowledge partner for the event.

24 May 2026 12:52 PM

Good Ads Matter Awards 2026: Creative shortlists
Team Pepsico, Enormous and Leo.

22 May 2026 11:32 PM

Goafest 2026: Leo, Good Morning Films, Enormous and PepsiCo win big on day three of the Abbys

Subscribe

* indicates required