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27 Feb 2026 10:46 AM
The author claims that artists are going to start claiming loudly and proudly that no AI was used in the making of a film.
26 Feb 2026 1:12 PM
By geography, while most markets degrew, India witnessed growth by 3.8% in the year, with 8.6% growth in the fourth quarter.
27 Feb 2026 11:01 AM
The duo had agreed upon a deal in December, post which Paramount entered the fray.
26 Feb 2026 7:46 PM
The campaign comprises an ad film.
26 Feb 2026 4:34 PM
The new identity has been developed in partnership with brand specialists Landor.
Digital
27 Feb 2026 1:07 PM
SPECIAL FEATURE: Kushal Sanghvi shares why Ad:Tech has become an annual affair for him to attend.
Advertising
27 Feb 2026 10:31 AM
The founder of Kiss Films has yet another 'futile' conversation with the client.
Marketing
26 Feb 2026 4:49 PM
Moves from The Marcom Avenue, where he was associate vice president.
26 Feb 2026 11:26 AM
The greenwashing campaign will educate consumers to ask critical questions around sustainability claims, and the decoding of eco-labels.
26 Feb 2026 11:14 AM
Cody Hazen, digital marketing director, Qualys, on evolving playbook, resilience messaging, India's role, and how AI and events build trust.
26 Feb 2026 11:09 AM
Aims to connect education, skilling and employment in a single ecosystem.
Campaigns
26 Feb 2026 11:02 AM
The campaign to spotlight the brand's Vertis AI air conditioner range comprises three ad films.
26 Feb 2026 10:27 AM
The author states how if brands aren't speaking the language of local jokes, they aren't a part of the conversation, and are noise instead.
Media
25 Feb 2026 4:23 PM
Moves from My FM (Dainik Bhaskar Group), where she was a radio jockey.
25 Feb 2026 11:52 AM
Account won following an exclusive pitch process.
12 Jan 2026 9:03 AM
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