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16 Oct 2025 10:07 AM
Is rage-baiting a clever marketing clickbait, or a ticking time-bomb? We unpack the rights, wrongs, and trade-offs of this latest brand tactic.
16 Oct 2025 10:29 AM
The agency has entered a partnership with Germany-based Monkeyway.
16 Oct 2025 6:22 PM
To celebrate the association, the fine jewellery brand released a campaign, ‘As Real As You,' featuring the actor.
16 Oct 2025 11:28 AM
The campaign celebrates the joy of spending time with oneself, while quietly challenging the stigma around solo dining.
15 Oct 2025 10:54 AM
Radio One India Network's Hrishikesh Kannan discusses balancing creative thinking with a new business role, measurement metrics, and more...
Campaigns
16 Oct 2025 5:16 PM
The campaign, consisting of an ad film, celebrates the movie 'Back to the Future's' 40th anniversary.
Sports
AB de Villiers, Sir Clive Lloyd, Matthew Hayden, and Harbhajan Singh are part of the advisory board.
Marketing
16 Oct 2025 2:58 PM
Moves from Mondelez International, where she was marketing director - biscuits and bakes.
Digital
16 Oct 2025 2:49 PM
The partnership makes Padukone the first Indian and among the earliest global stars to lend their voice to an AI assistant.
16 Oct 2025 1:43 PM
The program aims to blend content, culture, and community to shape the next generation of beauty influence.
Advertising
16 Oct 2025 11:18 AM
Joins from VML where she was AVP.
Privé
16 Oct 2025 11:06 AM
The debut flagship in Mumbai's Kala Ghoda will bring global fashion, beauty, and experiential retail to India.
16 Oct 2025 10:30 AM
Conceptualised by Ogilvy, the Gen-AI-enabled campaign comprises four films.
15 Oct 2025 2:32 PM
Conceptualised by Steve Priya, the campaign comprises an ad film.
15 Oct 2025 11:52 AM
Part of Weaver Services, People Home Finance, aims to transition into a warmer, more inclusive avatar.
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