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Ashna Nandrajog (left) and Mohini Varma

03 Apr 2025 2:54 PM

DDB Mudra Group appoints Ashna Nandrajog and Mohini Varma

Nandrajog and Varma are appointed to lead DDB Tribal North.

Marketing

Rajneesh Chaturvedi

03 Apr 2025 12:55 PM

BeanstalkAsia appoints Rajneesh Chaturvedi

His last full-time stint was with Medlife where he was general manager - media and private label.

Advertising

The accounts were won since the start of the year.

03 Apr 2025 9:40 AM

Famous Innovations bags five new account wins

The wins include Amante, Campus Shoes, Cult.Sport, Levista Coffee and Oppo K Series.

Marketing

Charu Budhiraja

02 Apr 2025 1:28 PM

Charu Budhiraja joins Edstead

Moves from Warner Bros Discovery where she was creative head. 

Sports Marketing

Blast is a European-based esports entertainment company

02 Apr 2025 11:57 AM

Reliance and Blast form JV to create IPs for the Indian market

Blast works with the likes of Epic Games, Krafton and Riot Games, among others, to create global esports properties.

Digital

The account was won post a multi-agency pitch.

02 Apr 2025 11:34 AM

Ather Energy assigns its influencer marketing duties to Hypothesis by OML

The mandate encompasses creator-first content marketing solutions across social and video streaming platforms.

Sports Marketing

Brands tapping influencers are winning consumers, says iCubesWire IPL Survey

02 Apr 2025 11:31 AM

Influencer-led brands outperform traditional ad-only strategies in ROI: iCubesWire IPL survey

The survey deciphers what drives recall, trust, engagement and purchasing decisions during the cricketing event in India.

Marketing

Sunita Mohanty

02 Apr 2025 11:23 AM

Sunita Mohanty joins upGrad Enterprise

She moves from SAP India, where she was head - Cloud Success Services.

Advertising

From left: Rana Barua, Dorelle Kulkarni and Charles Houdoux

02 Apr 2025 10:51 AM

Havas India appoints Dorelle Kulkarni 

She moves from Publicis, where she was senior vice president. 

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Raahil Chopra

02 Apr 2025 10:47 AM

Raahil's blog: 'The new kid on the block' is now one

The author discusses year one of Manifest and what's in store for year two.

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