Sports
Women's Premier League adds new commercial partners
ChatGPT, Kingfisher and Bisleri join as BCCI signs INR 48 crore in new deals, boosting the commercial strength of the WPL.
ICC releases Men's T20 World Cup fixtures, appoints Rohit Sharma as brand ambassador
The tournament kicks off on 7 February, with the final to be held in Ahmedabad or Colombo on 8 March.
Sports has an emotional attachment for a lot of people: Nikhil Sachdev
PadelPark's co-founder on professionalising India's newest racquet sport and why the McDonald's tie-up could accelerate its next decade.
'The team had a real shot at history, and we wanted fans to feel like they were part of that story'
DY Patil's Vrundan Jadhav, along with W.A.Y.S.'s Sagar Mehta and Radhika Varma, chat about the stadium's campaign during the ODI World Cup.
United Spirits to sell RCB
Aims to strengthen its 'core alcobev' business in the country.
Raahil's blog: Cricket remains a religion, but there's a change in guard at the top
The author applauds brands that partnered with women cricketers before the frenzy of the ongoing World Cup.
One One Six Network announces launch of Test Twenty
AB de Villiers, Sir Clive Lloyd, Matthew Hayden, and Harbhajan Singh are part of the advisory board.
Rohit Potphode joins Dentsu India
He moves from Global e-Cricket Premier League, where he was CEO and league commissioner.
Cornerstone and Meraki launch ‘Cornerstone Meraki Endeavour' to elevate non-cricket sports in India
Aims to redefine athlete representation through purpose-driven storytelling featuring India's leading and emerging sports personalities.
Dentsu Sports & Entertainment launches in India
Aims to be a dedicated market in the space, following dentsu's announcement of its global Sports & Entertainment expansion at Cannes 2025.