Advertising

Screengrab from Myntra's Big Fashion Festival campaign

24 Sep 2025 9:24 PM

Ranbir Kapoor, Tripti Dimri, and Karan Johar turn shopaholics at Myntra's Big Fashion Festival

The campaign also features rapper Baba Sehgal, standup comedian Aaditya Kulshreshth, and film critic Rajeev Masand in quirky cameos.
Ruchi Sharma

24 Sep 2025 10:57 AM

Keeping it human: India's Super Bowl advertising season is here!

The author writes about how festivals mirror back into the advertising industry's work.
Picture courtesy: UNICEF

23 Sep 2025 10:37 AM

Opinion: From cute ads to chronic disease

The author decodes how the relentless push of ultra-processed food ads is turning childhood cravings into long-term health risks.
From left: Abhijat Bharadwaj, Dhruv Tiwari, Zubin Jauhari, and Sahil Shah

22 Sep 2025 11:22 AM

Dhruv Tiwari and Zubin Jauhari join Dentsu Creative Isobar

Tiwari moves from DDB Mudra Group, while Jauhari was with The Silly Fellows.
Sachin Dhir

22 Sep 2025 11:19 AM

VML India elevates Sachin Dhir

He was branch head - Mirum Delhi.
Team Ogilvy (top) receiving the 'Network of the Year', The Womb (centre) bagging the 'Independent Agency of the Year, and team Leo (below)

20 Sep 2025 12:18 PM

APAC Effie Awards 2025: Ogilvy, Leo, The Womb, St. Jude Childcare Centres dominate 

Ogilvy's Mumbai office bags 'Agency of the Year', Leo Mumbai finishes second, The Womb bags 'Independent Agency of the Year'.
Sudhanshu Vats

19 Sep 2025 10:31 AM

Pidilite's Sudhanshu Vats is ASCI's new chairperson

MullenLowe Global's S Subramanyeswar is vice-chairperson and Paritosh Joshi is honorary treasurer.
Adyasha Roy Tomar

19 Sep 2025 10:30 AM

Adyasha's blog: My facewash is my therapist (and how brands are trying to 'heal' us)

The author reminds brands there is a right time and a right place to connect with the consumer.
Dalbir Singh continues his diary for Manifest

19 Sep 2025 9:16 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films has yet another late night on set.
Arnab Ray

18 Sep 2025 12:25 PM

FCB Ulka elevates Arnab Ray

He was most recently serving as the senior vice president.

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