Digital

The platform comes as Indian brands across beauty, wellness, FMCG, lifestyle and consumer goods eye expansion into Japan.

19 May 2026 2:46 PM

AnyMind Group launches AI-powered platform to help Indian brands expand into Japan

Aims to connect online marketing with offline retail sales data to help brands optimise inventory, promotions and retail expansion in Japan.

Digital

The company said the tool supports 34 languages, enabling global deployment of brand safety strategies across campaigns.

19 May 2026 10:29 AM

Integral Ad Science expands Meta content block lists to Threads

The AI-driven solution extends brand safety and suitability controls across Threads feed, alongside Facebook and Instagram.

Advertising

Siddhant Mazumdar

18 May 2026 5:26 PM

Siddhant Mazumdar joins Omnicom Media India

He moves from Mediabrands Content Studio, where he was heading the media production company.

Advertising

The One Show will be held during Goafest 2026 from 20–22 May.

18 May 2026 5:07 PM

The Advertising Club expands Abbys 2026 winner categories

Will introduce new honours for networks, clients and independent agencies, alongside updates to digital and sustainability categories.

Campaigns

Reliance resQ's ‘Reliance resQ Care Plan - Taaki Khushiyon Ki List Kabhi Chhoti Na Ho'

18 May 2026 4:26 PM

Reliance resQ turns appliance breakdowns into a story of silent sacrifices

The campaign comprises an ad film conceptualised by SW Network. 

Campaigns

Volkswagen's The Dream campaign

18 May 2026 11:28 AM

Volkswagen turns Brazil's sixth World Cup dream into a national fever pitch

Created by AlmapBBDO, the campaign features Brazilian football manager Carlo Ancelotti.

Advertising

Harinder Singh Pelia

18 May 2026 11:14 AM

Opinion: Nobody believes your 47% uplift

The author writes how an obsession with measurement starts rewarding measurement over the 'actual bloody thing' that moves people.

Advertising

Anooj Shetty

18 May 2026 10:50 AM

WPP Media elevates Anooj Shetty

He was previously serving the role of national head - growth accounts.

Campaigns

Lay's 'Bandwagon' campaign.

18 May 2026 10:30 AM

Will Ferrell gets David Beckham and Marshawn Lynch to hop on the Lay's Bandwagon truck

The campaign, comprising an ad film, positions 'soccer fandom' as a social experience ahead of the FIFA World Cup 2026.

Marketing

To celebrate Hyundai Motor India's 30th anniversary in India, Radio Mirchi 98.3 FM was temporarily rebranded as FM 98.Thirty.

18 May 2026 9:49 AM

Radio Mirchi rebrands as Hyundai turns 30 in India

Havas Media Network India conceptualised and executed the campaign.

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