Campaigns

Tata Crucible's Where will your curiosity take you? campaign

20 May 2024 2:13 PM

Tata Crucible lets curiosity run wild

Conceptualised by Ogilvy, the ad film shows how each question sparks thought, every answer brings victory, and how every moment shapes us.

Digital

All core systems of X (formerly Twitter) will now be x.com

20 May 2024 10:47 AM

Twitter is now officially X.com

Elon Musk through this domain name change aims to create a streamlined user experience.

Campaigns

Sony Sports Network India's campaign for UEFA Euro 2024 featuring Kartik Aaryan.

17 May 2024 5:57 PM

Kartik Aaryan goes galactic for Sony Sports Network to begin the countdown for UEFA Euro 2024

Conceptualised in-house, the film showcases how the tournament is attracting fans from planets beyond Earth.

Campaigns

JK Maxx Paints' #SingleBrandSharmaji campaign with actor Jimmy Shergill.

17 May 2024 4:53 PM

JK Maxx Paints gets Jimmy Shergill to reinforce its commitment to home beautification

The ad film conceptualised by Basic4 Advertising, underscores the brands' expansion into decorative paints and finishes.

Advertising

Menaka Menon

17 May 2024 2:40 PM

DDB Mudra elevates Menaka Menon

Taking the baton from Ranji Cherian, Menon will be responsible for leading operations and strategic thinking for clients.

Media

Dr Bikramjit Chaudhuri will join BARC as chief of measurement science and analytics.

17 May 2024 2:02 PM

Bikramjit Chaudhuri to join BARC India

Chaudhuri is currently associated with the Datamatics Group of Companies as SVP and global head of data science and advanced analytics.

Marketing

AFI is the apex body for running and managing athletics in India

17 May 2024 11:02 AM

Puma is Athletics Federation of India's official kit sponsor

The deal doesn't include the upcoming Olympics, Asian Games and Commonwealth Games.

Advertising

Source: PTI

17 May 2024 10:58 AM

Mumbai hoarding collapse: Illegal billboard owner Bhavesh Bhinde arrested by Mumbai Police

Bhinde had been absconding since the incident after a case of culpable homicide not amounting to murder under the IPC was registered against him.

Campaigns

Amazon India's new #DeliverTheLove campaign.

17 May 2024 10:36 AM

Amazon Fresh delivers the love by refreshing nostalgia-filled summer memories

The ad film illustrates how a nephew, with the help of Amazon Fresh, rekindles cherished summer memories shared with his uncle.

Media

Netflix has more than 270 million users worldwide

17 May 2024 10:14 AM

Netflix to launch in-house ad tech platform by end of 2025

The streaming platform also stated how it now has 40 million subscribers to its ad-supported plans.

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