Lava Mobiles assigns its social media duties to SW Network

No multi-agency pitch was conducted for this account win.

ad:tech 2026: ‘Micro-dramas are turning passive scrolling into active engagement'

A panel explored how micro-dramas are reshaping content consumption, storytelling and advertising strategies on day two of the summit.

Nova9 is positioned as a next-generation cultural intelligence and storytelling engine.

Laqshya Media and Mobavenue Media each won two Golds. Glad U Came, Paytm Ads, Publicis, Rediffusion, and VaynerMedia also won a Gold each.

The deal valued at INR 141.4 crores transfers the IP and brand rights of Morphy Richards India and select South Asian markets.

At the summit, Shingy's digital prophet unpacks why creativity, courage and human connection will define the AI era.

The Economist's global head - advertising talks about how AI, geopolitics, and consumer shifts are redefining marketing at the summit.

He moves from Wavemaker after a stint of seven years.

She moves from Comic Con India, where she was vice president.

Deal aims to tap India's rapidly expanding digital commerce market, projected to reach nearly USD 345 billion by 2030.