Advertising
Warc ups global ad spends by 1.5% for 2025, to close the year with 8.9% growth
India is on course to see a 4.6% rise in ad spend this year, according to the report.
'The strongest business results in the history of advertising have come from unforgettable ideas'
Prasoon Joshi and Sonal Dabral discuss the future of Indian advertising post the demise of Piyush Pandey.
Producer's Diary by Dalbir Singh
Kiss Films' founder is picky with his Christmas gifts while hinting at the job losses due to the mergers.
Manifest's December 2025 issue is now out
We delve into six big developments across advertising, media and marketing in 2025, along with in-depth SIBI India coverage, and more...
'Ultimately, awards will evolve to reward not just creativity, but integrity'
Manifest studies 2025's big disruptions in advertising, media and marketing.
Network Advertising bags creative duties for three Bajaj Consumer Care brands
The agency will handle creative and strategy for Coconut Oil, Amla, and Gulabjal brands.
Tata 1mg appoints Havas Media Network India
PivotRoots will handle digital while the traditional mandate will be handled by Havas Media India.
Pepper Awards 2025: Be Positive 24 Innovation Design bags 'Agency of the Year'
Mathrubhumi's Club FM wins 'Advertiser of the Year'. Other big winners include Stark Communications, Freeflow Ideas and Big Bears Advertising.
Producer's Diary by Dalbir Singh
Kiss Films' founder catches a director lying while pointing out how big agency names have died over the last few years.
Sunny Side Up secures creative mandate for Lapis Bard
The mandate includes managing the brand's creative output, digital content strategy, and campaigns for product launches.