Advertising
Lego builds buzz and wonder ahead of its first certified store launch in India
Conceptualised by Kulfi Collective, the campaign brings together the power of on-ground and digital platforms to highlight power of play.
ASCI calls for regulatory clarity on opinion trading platforms
Releases whitepaper questioning the legal status of the practice, while highlighting current advertising practices and laws governing them.
'The number of entries at the Abbys this year is at an all-time high'
Ahead of the awards, we caught up with Ajay Kakar and Rana Barua to find out what's different this year.
Rohit Ohri launches Ohriginal, a culture consultancy company
Ohri’s last stint was with FCB, where he served as the global partner and spent over eight years with the company.
Cannes Contenders 2025: Havas India
The group has three entries for the festival this year.
Print leads cross-media growth with 18% spike in ad space: TAM auto sector 2024 report
Maruti Suzuki India was the top advertiser with 16% share of ad space, as traditional media continued to deliver regional impact.
We want to create a Cannes-like experience in Goa this year: Organisers
Ahead of the festival, we caught up with the organising committee of Goafest to discuss what's new at the festival.
Cannes Contenders 2025: Wondrlab
The agency has two entries for the festival this year.
Producer's Diary by Dalbir Singh
The founder of Kiss Films realises what’s causing the uniformity in some films.
Opinion: Hey AI, where’s my craft?
The author reminds us that in the age of AI, true craft isn’t just in the making, but in the instinct to know when to override the machine.