Advertising
IAA Olive Crown Awards 2026: Into Creative and Chupps Footwear take top honours
Gold winners on the night included Into Creative, The Hindu, Ogilvy, VML, Tempest Advertising, and Envision Energy India.
Manifest's second anniversary issue is out now
The cover features global network heads on India and a UNFPA–Population First panel decoding Indian advertising's gender problem.
One Hand Clap acquires Agenseed
The seeding and distribution firm will operate as the agency's dedicated distribution arm.
Wondrlab Network appoints Anju Sharma
She joins as creative lead – content.
MS Dhoni flips the script for Kuku TV betting for bite-sized dramas
Conceptualised by Moonshot, the campaign consists of an ad film.
Auto advertising on TV slumps nearly 21% in 2025: TAM AdEx
Print grew 9%, while digital ad impressions doubled, signalling a decisive shift in the auto media mix.
Opinion: The new-age heroine - beyond empowerment
The author states how the future belongs not to heroes or heroines alone, but to integrated humans.
Experience Commerce bags social media mandate for Iconiqa Hotels & Resorts
The agency will focus on building a distinctive, platform-first social presence aimed at driving engagement and building brand affinity.
Google turns MI vs KKR banter into a love story with Ishaan Khatter and Sara Arjun
The campaign comprises a micro-drama series, written by Zoya Akhtar and Reema Kagti's Tiger Baby.
Unfiltered: On adapting
The author states how one can miss the good old days but also seek the opportunity to try something new and create some chaos.